Client
Ford

Agency
BBDO Duesseldorf

Role
Art Direction

Ford Puma Launch.

Ford is viewed as a trusted brand by their customers. It is generally accepted and respected, but not commonly seen as relevant to consumers in Germany, Austria and Switzerland.

That needs to change.

We therefore have the great opportunity to open a new chapter for the brand. With a new car launch a big campaign and a completely new look & feel.

Photos: Emir Haveric
Director: Javier Molina

Online Films.

Print Motifs.

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191114_Puma_Kuga_Layouts_FINAL2
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4-emir-haveric-ford-puma-0011-1590655180
4-emir-haveric-ford-puma-0017-1590684356

Social Media.

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FOG_PUMA_LAUNCH_2020_Volume_Megabox_9_16
FOG_PUMA_LAUNCH_2020_0135_RAMP_REAR_GIRLS_LHD_RGB_72dpi_9_16