Client
Ford
Agency
BBDO Duesseldorf
Role
Art Direction
Ford Puma Launch.
Ford is viewed as a trusted brand by their customers. It is generally accepted and respected, but not commonly seen as relevant to consumers in Germany, Austria and Switzerland.
That needs to change.
We therefore have the great opportunity to open a new chapter for the brand. With a new car launch a big campaign and a completely new look & feel.
Photos: Emir Haveric
Director: Javier Molina
Online Films.
Print Motifs.
Social Media.